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2005

Birthday in Berlin

3.100.000

Visitors in 2019*

900.000

Extra overnight stays 2019*

2.729.805

Social Media contacts 2019

3.700.000

views on Flickr 2020**

3.590.542

Social Media post reach 2019

191.840

Social Media Follower 2020

666

FOL posts/h about FOL on Facebook*

1.100.980

Homepage Visits 2020*

1.820.000.000

Total coverage 2019

933.330

Instagram posts with FOL hashtags**

1.750.000.000

Online coverage 2019

*during the festival month October

**last updated: 02.01.2020

Date:10 nights in autumn in Berlin | During: 7 pm until midnight
Visitors:3,1 Million / 900.000 hotel bookings
Mission:The FESTIVAL OF LIGHTS® stands for high-quality staging of landmarks, buildings and squares using light, projection and video art.
Attributes:artistic, cultural, creative, innovative, multimedia, sustainable
Features:fascinating, extravagant, inspirational, emotional
Program:diverse events with the topic "light"
Entry cost:free of cost
Festival Communication: Online | Viral | Print | Live
Homepage | Social Media | Newspaper | Magazine | Program booklet | Newsletter | Catalog | Placards | OOH | Projections | Merchandising | Branding | Trailer | TV & Radio | Brand-Lounge | International PR and Communication
Organiser:Festival of Lights International Productions GmbH
Producer:Zander & Partner Event-Marketing GmbH
Creative Director:Birgit Zander

Humboldt Universität - A Kid's Dream - 2017

Events/Program

Neuer Marstall - "For the love of life" - 2017

During the Festival of Lights you can enjoy many events such as:

  • International Festival of Lights Award
  • Grand-Opening
  • Launch party
  • Music events / Concerts
  • Night of the open doors
  • LightSeeing
  • Show Cases on single nights

Opportunities for Participation/Sponsorship

Neuer Marstall - "For the love of life" - 2017

This are the opportunities for participation in the Festival of Lights:

  • Presenting
  • Sponsoring of illuminated buildings
  • Sponsoring (for example live, classic, online and viral)
  • Media cooperation
  • Event partner
  • Licensee

Contact

The city itself is transformed into a glowing stage and the landmarks, monuments, buildings, streets and squares become stars. National and international artists, designers and creative teams tell stories, convey messages and direct focus on the special and unique. The FOL is an international marketing and communication platform. Extensive partner integration possible! We develop individual concepts for partner.

Please write us an email here:

partner@festival-of-lights.de

All keyfacts are available  to Download as well as all Multi-Media-Channel at a glance.

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