Art is a powerful means of communication.
At the FESTIVAL OF LIGHTS Berlin, it comes into its own. Because visions, ideas and brands are staged here as light art with spectacular colors, light and moving images in an unusually powerful expanse.
In large format on facades and squares, on landmarks and historical buildings, they present themselves emotionally touching, uniquely powerful and artistically on an unusual level.
These messages resonate, reaching an audience of millions locally and across social media around the world. The festival spans the entire city, it is “free and outdoors” and thus demonstrates a strong radiance even in times of crisis.
is the motto for 2021 and focuses on the topics of the future and science. The positive messages are intended to strengthen the WE feeling, to give people confidence, hope, cohesion and mindfulness. Light art and 3D shows alternate with 360° scenes and competitions of international light artists.
With your participation as a partner or cultural sponsor you become part of these messages.
Use buildings, landmarks and squares as an impressive canvas for your unique message. Or for a topic that is close to your heart.
Get involved as a sponsor for Berlin as a city of culture or take on the sponsorship of an impressive building illumination on a landmark, monument or historical building. Combine this with unique marketing and media services to effectively activate your commitment.
Inspire visitors to the city. Reach the hearts of people worldwide via social media. Because light connects, speaks all the languages of this world and sends people positive energy and creative impulses.
Use the radiance of the Festival of Lights!
We have an innovative concept and an all-round carefree package for your staging.
The FESTIVAL OF LIGHTS team develops the right idea for your vision and supports you with an all-round carefree package in the selection of a building or location and, of course, in the technical implementation.
The FESTIVAL OF LIGHTS is a popular topic for the media before and during the event.
The worldwide coverage on TV, radio, print and online creates more than 850 million reach.
Additionally connected to the festival are a marketing and communication platform with its own multi media channel,
an interactive festival app and additional PR activities.
You would like to become part of the official festival program as a PARTNER or CULTURAL SPONSOR?
You would like to know details about the participation possibilities and our all-round carefree package?
We look forward to hearing from you at partner@festival-of-lights.de
Your contact person is the artistic director and director Birgit Zander.