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Emotional brand messages


VISION OF OUR FUTURE is the motto of the 18th FESTIVAL OF LIGHTS Berlin in the fall of 2022. This year, too, we want to create something unique in the combination of light and art, to look forward with confidence. And light connects. Light speaks all languages and sends people positive impulses and energy.

But innovation does not happen on its own, it needs partners and supporters. You are part of our vision, showing your brand or message as an impressive light art installation on landmarks, monuments or your own company building.

Good to know: During the 2021 festival period, a post of lights went out to the world via social media every 6 seconds. The reach of all media activities was around 857 million people.

Would you also like to become part of the official festival program as a partner or sponsor? We offer customized concepts and our all-round support for this. Write to us, send us your initial ideas and questions:

Your contact person is Birgit Zander

Festival Partners 2022

Festival of Lights - proudly owned, managed and produced by:

Zander & Partner

Zander & Partner Event-Marketing is an international agency for live communication. Since its founding as an event agency in 1992, Zander & Partner Event-Marketing has continued to develop its expertise in the staging of cities, districts and brands. Our heart beats for Berlin. We are proud to have been the initiator and producer of the Berlin Festival of Lights since 2005 and now carry the light from Berlin around the world to other cities and metropolises.

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Potsdamer Platz

Potsdamer Platz is one of the most urban districts in the heart of Berlin. With its spectacular architecture, the district offers a fascinating backdrop for the FESTIVAL OF LIGHTS. Potsdamer Platz combines the history, culture, and economic diversity of Berlin with entertainment and events. The area attracts more than 110,000 visitors every day.

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eFuel Alliance

The eFuel Alliance is a stakeholder initiative, representing more than 140 companies along the value chain of the eFuel production, and committed to promoting political and socialacceptance of synthetic liquid fuels from renewable energy sources. It advocates the promotion and global expansion of eFuels production capacities and their widespread application. The goals of the initiative are the recognition of eFuels as an essential component of a European climate protection policy and their equal treatment with other climate protection technologies in the sense of technological openness. The eFuel Alliance is open to all organizations and interested parties who share the goal of establishing and promoting eFuels as a contribution to climate protection and helping them to be used worldwide.


Lavazza stands for original Italian coffee enjoyment full of excellence and passion. Behind it are knowledge and expertise from over 125 years. The family business was founded in Turin in 1895 and is now run by the 4th generation. With the Lavazza Fondazione, founded in 2004, Lavazza is committed to economic, social and environmental sustainability and supports numerous projects in coffee-origin countries.

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WBM Wohnungsbaugesellschaft Berlin-Mitte mbH, is the housing company for urban Berlin and stands for high-quality portfolio and urban development in dialogue. We operate the portfolios entrusted to us and our projects responsibly and develop sustainable, contemporary, complex quarters of housing and commerce together with the urban community. We create space for a diverse, livable Berlin. For decades, we have offered tens of thousands of Berliners a home and space for diverse ideas in the middle of the neighborhood, in the middle of the countryside and in the middle of Mitte. Our prime locations range from Boxhagener Platz in Friedrichshain and Oranienstrasse in Kreuzberg to Gendarmenmarkt in Mitte and Wasserstadt Oberhavel in Spandau. Our portfolio comprises almost 33,000 rental apartments and commercial space of more than 300,000 square meters. We are the state-owned housing association with the highest proportion of commercial space.

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At Pfizer, around 25,000 researchers work on medical progress. They research and develop new therapies to protect people from diseases, to cure them or to enable them to live well even with serious illnesses. Just as many colleagues work to ensure that the molecules in the laboratories become tablets, capsules, infusions and injections that reliably reach patients. They are all united by their daily work on one central goal, and that is: "Breakthroughs that change patients' lives".

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Dussmann das KulturKaufhaus

Berlin is culture. And culture is Dussmann the KulturKaufhaus on Friedrichstraße. For 25 years we have been inviting you to discover culture in all its diversity and abundance. 25 loud and colorful years full of stories, on five floors and open until midnight during the week. In addition to personal recommendations from bookworms, vinyl collectors and film junkies, a variety of readings and creative workshops await you here.

Embassy of the United Arab Emirates in Berlin

The Embassy of the United Arab Emirates Berlin fosters the friendly ties between the UAE and the Federal Republic of Germany in the political, economic and, importantly, cultural spheres. With its first participation in this year's Festival of Lights, the UAE celebrates the normalization of its relations with Israel with a joint light installation on the facade of the James Simon Gallery on Museum Island.

Embassy of the State of Israel

Since 2015, the Embassy of the State of Israel has been part of the Festival of Lights, presenting the diversity of Israel & its inhabitants and Israeli-German relations with lively motifs. This year, together with the Embassy of the United Arab Emirates, we are showing a light installation on the façade of the James Simon Gallery. In September 2020, Israel and the UAE concluded a peace agreement, investing in a future of partnership and progress. This is Israel's "Vision of our Future"!

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Explore impressive volcanic landscapes and laurel forests by bike or on foot, climb Spain's highest mountain, relax on beaches in a wide variety of colors, watch whales and dolphins in protected areas, and drink cocktails in casual beach clubs - all this and much more is possible on Tenerife in just one day! There are a total of 43 nature reserves on Tenerife, which make up almost half of the island's surface area at around 48 percent. Among the best known is the Teide National Park, which has been declared a World Heritage Site by UNESCO. The 3,718-meter-high Pico de Teide is the highest elevation on the island and also the highest peak in Spain. Sports and fun are part of the island's DNA and the wide range of activities on offer for outdoor fans makes Tenerife unique: from water sports such as kayaking, windsurfing, surfing or diving to activities on land such as cycling and hiking tours to paragliding - everything is possible on the largest Canary Island! In addition, Tenerife is one of the best places in the world for whale watching, 365 days a year. In the waters to the south of the island, about three miles off the coast, there is a large colony of bottlenose dolphins and about 400 pilot whales. Because of the responsible and sustainable observation of whales and dolphins, the Teno-Rasca marine strip, located between Tenerife and La Gomera, was awarded as the first whale sanctuary in Europe and the third in the world.

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Madame Tussauds

More than 100 lifelike wax figures of your stars and starlets await you at Madame Tussauds Berlin. Through interactive backdrops, sound effects, elaborate costumes and the latest technology, you can immerse yourself in the world of the stars and experience your favorite celebrities as close as never before. Meet the big Hollywood stars, sports legends or celebrities from culture, politics and music.


Rundfunk Berlin-Brandenburg is the joint state broadcasting corporation of the states of Berlin and Brandenburg. rbb operates six radio channels - rbb 88. 8, Antenne Brandenburg, Fritz, Inforadio, Radioeins and rbbKultur - as well as regular programmes in Lower Sorbian, the third television channel rbb Fernsehen with its own teletext service rbbtext and an extensive online service rbb online. rbb participates in the satellite channels 3sat, ARTE, KI. KA and PHOENIX as well as in ARD Digital and also contributes to the ARD joint programme Erstes Deutsches Fernsehen with programmes such as Kontraste, Tatort and Polizeiruf 110.

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Green Screen Festival

The GREEN SCREEN International Nature Film Festival is the most popular festival for outstanding nature documentaries in Europe. Since 2007, the festival has been organized annually in Eckernförde on the Baltic Sea. GREEN SCREEN is convinced that the preservation of species in an intact environment can only succeed if people of all ages are aware of the beauty of nature and sensitized to its growing endangerment.

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Help e.V.

Since 1981, Help - Hilfe zur Selbsthilfe e.V. has been supporting people in need worldwide, regardless of their origin or world view. Help looks where people do not have the basic necessities of life, where they are on the run or where their future is in danger. Following the principle of "helping people to help themselves", the organization provides emergency aid in the event of disasters and helps people in developing countries to overcome poverty and hunger sustainably through their own efforts. Help's aid projects reach over 8 million people.

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Hotel de Rome

Located in the heart of the FESTIVAL OF LIGHTS, at the historical Bebelplatz is the 5 star Hotel de Rome. Built in 1889 as the headquarter of Dresdner Bank the Hotel is closely linked to the history of Berlin and convinces with its historic charm. Surrounded by this year’s festival highlights also the house itself will be illuminated and become part of the festival. Behrenstraße 37, 10117 Berlin, Telephone: +49 (0)30 4606090

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SGB Sicherheitsgruppe Berlin AG

SGB Sicherheitsgruppe Berlin AG was founded in 1999 and has been providing security services throughout Germany and Austria for more than 23 years. Currently, SGB AG employs about 300 people in Berlin. In addition to these employees, there are 6 trainees each year. Since its foundation, our company has always placed great emphasis on employee training and employee retention. Especially as a personnel service provider, the human being is the highest capital. With SGB AG you have chosen a strong partner.

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Media Partners 2022

104.6 RTL

The best-known and oldest broadcast by 104.6 RTL is the morning show "Arno und die Morgencrew". In contrast to the rest of the programme, the programme has a comparatively high proportion of words, consisting mainly of comedy content. In addition, there are news programmes that are broadcast every half hour. Traffic reports and weather reports are rebroadcast every 10 minutes in the morning. The early morning programme has been moderated by Arno Müller, who is also the programme director of the channel, since the start of the programme. In 2014 and 2016, "Arno und die Morgencrew" was awarded the German Radio Prize for the best morning programme in Germany.

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Cooperation Partners 2022


„We know Berlin.“ In accordance to the motto the Berlin tourism and congress GmbH, which acts under the name visitBerlin, rushes around since 1993 for the tourism and congress metropolis Berlin. With new ideas they accompany visitors and residents through the diversity of Berlin and establish Berlin sustainably as one of the most attractive destinations worldwide.

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DFMG Deutsche Funkturm GmbH

Deutsche Funkturm plays a key role in expanding the infrastructures for German mobile communications providers, broadcasting stations, operators of microwave links, and the radio networks of public authorities and other institutions. The company was founded in 2002, is part of the Deutsche Telekom Group and operates a portfolio of around 32,800 radio sites. Deutsche Funkturm has a presence throughout Germany and is headquartered in Münster.

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Messenger | Logistics partner

messenger is a courier service centre with 5 offices in Berlin, Potsdam, Leipzig, Dresden and Munich. We bring shippers and freelance couriers together. Our core competencies are in the areas of city couriers, overnight express, international shipment of goods and documents, warehousing and customer-specific logistics solutions. For us, service means delivering services that are of service to people – to shippers as well as to society. A customer-oriented, high-quality and sustainable orientation of all mediated services at reasonable prices is particularly important to us.

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Friends of Berlin e.V.

Friends of Berlin connects Berliners and Berlin friends, artists and art sponsors from all over the world. Together they create a platform to bring innovative ideas and formats to Berlin, which inspire and invite to a visit to Berlin. The focus is on art and intercultural exchange, on supporting artists and international art projects.

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LightSeeing Partners 2022

City Circle

Branch of DB Regio Bus Ost GmbH DB Regio Bus Ost GmbH with its divisions City Circle and BEX Charter is a bus company specialized in sightseeing tours in Berlin and Potsdam as well as bus rentals. The yellow-magenta City Circle sightseeing buses and the light-grey coaches of BEX Charter have become an integral part of Berlin's streetscape and are synonymous with comfortable bus travel and exciting city tours at a fair price-performance ratio. City Circle, which emerged from the traditional company Severin + Kühn Berliner Stadtrundfahrt, has been a partner for the implementation of the Lightliner tours since the first Festival of Lights in 2005.


BikeTaxi is the largest German bicycle taxi company with over 50 modern bicycle rickshaws. The company was founded in 2002 and is based in Berlin. The cabins of the vehicles are advertised by advertising partners and used for promotion and events of various kinds. More than half of the BikeTaxis have a small and quiet electric auxiliary motor. All vehicles are insured and have the necessary approvals.

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Top Tour Sightseeing

Discover Berlin by bus with 21 stops at the most beautiful sightseeings. You can hop on and off every 15 minutes at different station and enjoy a smooth connection on your discovery tour through Berlin. Daily from 9:15 am, from 12€. 15 languages via headphone.

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Berlin Sehenswert

Walk through the illuminated historical center of Berlin under the expert guidance of the LightWalker and real Berliner Mrs. Katrin Pollok (city tours Berlinsehenswert and has been with the festival for 15 years). During the atmospheric guided LightSeeing tours and the unique light illuminations you will see the historical center of Berlin from its most beautiful side. Enjoy the sights, streets and squares with special lighting and a very special atmosphere. A great opportunity to (re)discover Berlin.

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Silent.move Berlin

Silent.move Berlin focusses on outdoor culture - always in unusual places, and thanks to wireless headphones without noise emission to the outside. For the Festival of Lights, Berlin Mitte becomes a dance floor. The first walking tour with DJ and host - colourfully illuminated. 60 minutes of the best music from the 80s and 90s. With animations and spontaneous flash mobs. We pass light installations and projections - the matching music comes directly to your ears.

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Can you handle it? Tour

The target is to convey history and entertainment and to spread the love for the cities like just Berlin. As the name suggests, CYHIT is no usual city tour. It's filled with local tips, insider perspectives and a whole lot of silliness, with fun, informative and interactive guides. Captivating stories for those who can handle quirky style and humor.

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Original Berlin Walks

The company for city tours has been showing guests from all over the world the sights of the capital and the many facets of Berlin's history since 1993. original berlin walks is an official partner of Visit Berlin.

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Why shouldn't you fill your free time with unique experiences? We invite you to experience a retrospective with us. In our elegant electric coaches we will take you through the city or into the countryside. We show you the familiar and the unknown. Discover the most beautiful places in the city on private tours from a new perspective and at a slower pace. Our chauffeurs are proud to be allowed to show you the city in stylish uniform of the Gründerzeit.

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Birchy’s Berlin Tours

Birchy’s Berlin Tours. is a collection of local experts here in the German capital. As team well studied history professionals we have a passion for Berlin and the surrounding area along with all the history and culture that comes with it. We create Berlin tours, events, day trips, and much more. Our goal is to create offers for tourists and Berliners alike that can’t be found anywhere else.

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The specialist when it is about exciting historical city tours, walking tours and city tours about history in Berlin. The city tours prepared by historians are often supplemented by the city guide with images.

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Air Service Berlin

The Pilots of air service Berlin are excited to take off with Berlinfans and tourists from all over the world. Either with our significant red helicopter or with our spectacular balloon at check point Charlie, those fascinating high flights will be unforgettable moments. The Helicopter flights lead either directly to the city center of Berlin, show a beautiful view thru the skyline of Berlin or lead to the very east of Berlin until the awesome brandenburgian Strausberg.

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Berlin Kultour

With Tobi Allers you listen to stories that others would rather leave to the left, whether "historical", "street art" or from the "art and culture scene". With private passion for history and as a connoisseur of the scene Tobi conveys an authentic closeness to Berlin. The art historian & Berlin book author surprises with small anecdotes at the most inconspicuous corners so even waschechte Berliner.

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Berlin, Berlin

The expert on Berlingeschichte and the festival is Markus Müller-Tenckhoff. His extensive knowledge reflects his genuine love for this remarkable city with one of its rich and unique histories. When he is not on the LightSeeing tours during the festival, he offers thematic tours, guided tours of castles, museums, exhibitions ... special places.

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Madana Kati Pfau is a fairy tale therapist and storyteller. She was born in Thuringia in 1968 and grew up in Berlin. In her childhood she went through six years of acting lessons at the television of the GDR. Six sagas from Old Berlin, retold by her, were published by Erzählverlag. The Erzählverlag is a publishing platform for all people who seek to promote free oral storytelling as a method of encounter and exchange of experiences and adventures. Its goal is to strengthen the culture of storytelling as well as to promote the art of storytelling in its professional fields of application.

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On your walk through the night city you will be accompanied by the lamplighter Farolero and will meet actors in capes and masks, unusual and moving stories, surprising sounds, scents and tastes, performances and a plenty of other secrets.

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Technics and Production Partners 2022