presented by

The Climate Pledge


Emotional brand messages


CREATING TOMORROW is the motto of the 17th FESTIVAL OF LIGHTS Berlin in the fall of 2021. This year, we would again like to create something unique in the combination of light and art, to look forward with confidence. Light connects, light speaks all languages and sends people positive impulses and energy.

But innovation doesn’t happen on its own, it takes partners and supporters. Become a partner or sponsor, be part of our vision. Show your brand or message as an impressive light art installation on landmarks, monuments or your own company building. We offer customized concepts and our all-round support for this.

Good to know: In the 2020 festival period, a light post went out into the world every 6 seconds via social networks. The reach of all media activities was around 857 million people.

Would you like to be part of the official festival program as a partner or sponsor? Write to us, send us your first ideas and questions:

Your contact person is Birgit Zander

These were our partners in 2020

A special thank you to our Presenter and strategic Partner:

Festival Partners 2020:

Festival of Lights - proudly owned, managed and produced by:

Zander & Partner

Zander & Partner Event-Marketing is an international agency for live communication. Since its founding as an event agency in 1992, Zander & Partner Event-Marketing has continued to develop its expertise in the staging of cities, districts and brands. Our heart beats for Berlin. We are proud to have been the initiator and producer of the Berlin Festival of Lights since 2005 and now carry the light from Berlin around the world to other cities and metropolises.

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As one of Europe’s leading energy companies, E. ON supplies over 52 million a day. Households and companies with electricity and natural gas. With around 75,000 employees, the Group focuses on three business areas that reflect global energy trends: energy networks, customer solutions and renewable energies. E. ON is committed to the transition to an ecological and digital energy world and offers comprehensive services and advice on photovoltaics, energy storage, energy checks and efficiency measures.

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Berliner Bahnhöfe DB – Mein Einkaufsbahnhof

Enjoying culture, feeling good and shopping - About Mein_EinkaufsBahnhof With the brand "Mein_EinkaufsBahnhof" (My_ShoppingStation), numerous attractive stores at around 80 German train stations invite visitors to stroll, shop, feast, see and be seen 365 days a year. With its wide range of stores, the station is not just a travel center, but also an attractive all-round provider and practical shopping opportunity before and after the journey - in keeping with the motto "Mein_EinkaufsBahnhof - Immer für mich da" (My_ShoppingStation - Always there for me). As our cooperation with Zander&Partner shows, the stations also offer a wide range of culture and experiences. The concept of the modern train station has changed fundamentally over the years. Increasingly, shopping stations are developing into places where visitors feel completely at ease and experience relaxing moments in their otherwise hectic everyday lives. Unique exhibitions and all kinds of varied events provide a comprehensive program of experiences and a stimulating ambience throughout the year. At Einkaufsbahnhof, each of the 20 million visitors per day throughout Germany will find an extraordinary mix of shopping and enjoyment. We are currently supporting our station stores during this difficult time with our #immerfuermichda campaign. Help out and check out and Instagram #immerfürmichda. The numerous shops in the shopping stations Berlin Hauptbahnhof and Berlin Ostbahnhof also invite you to shop, enjoy yourself, stroll and feel good during the whole ten days. With their multifaceted mix of industries, Berlin’s railway stations are not only a tourist centre, but also attractive all-round suppliers and convenient shopping facilities before and after the trip on 365 days a year – according to the motto “My Shopping Station – Always there for me"

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Potsdamer Platz

Potsdamer Platz is one of the most urban districts in the heart of Berlin. With its spectacular architecture, the district offers a fascinating backdrop for the FESTIVAL OF LIGHTS. Potsdamer Platz combines the history, culture, and economic diversity of Berlin with entertainment and events. The area attracts more than 110,000 visitors every day.

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In a prime location on the Kurfürstendamm, Berlin’s prestigious address with a worldwide reputation, the FÜRST creates a space for special places, which exploits synergies and creates added value. A district with the highest quality of stay as a link between high-frequency and luxury as well as an attractive mix of new and trendy gastronomy, shopping, and lifestyle concepts as well as highly flexible office spaces. The high-quality architecture makes the location and dynamism of the City West tangible and at the same time allows relaxation and retreat. The FESTIVAL OF LIGHTS shows the transformation from the former Kudamm Karree to FÜRST in an artistic way.

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Sony music entertainment

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 60 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies. Learn more about our artists, creators, and labels here.

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Berlin Decks

BEOS AG is the leading asset manager and developer of corporate real estate in Germany. BEOS AG develops and manages mixed-use industrial real estate in the office, production, service and logistics sectors. These are exclusively existing properties that have been revitalised with new utilisation concepts and tenants through the use of creative ideas and business expertise. Berlin Decks is managed by BEOS.

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Mastercard is an international technology company. Our global payment network connects consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Our products and services make day-to-day transactions easy, secure and efficient for everyone.

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Land Berlin

The bear has just been redeveloped as part of the city's official logo as part of a brand relaunch. The Senate Chancellery is now bringing the result to the city with its own light show under the motto #WirSindEinBerlin. "The logo should shine where it belongs - in the neighborhoods, with the citizens," says Senate spokeswoman Melanie Reinsch. On a tour through the Berlin districts, the new bear can be admired as an impressive projection on many buildings.

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O₂ is Telefónica Deutschland's award-winning core brand and stands for freedom in an increasingly digital world. O₂ offers post- and prepaid mobile communications products, innovative mobile data services and high-speed Internet products for private and business customers at the best price-performance ratio. Further services and offers such as O₂ banking or O₂ TV also form a constantly growing, attractive digital ecosystem for customers. The O₂ mobile network connects more than 42 million people in Germany and thus every second private customer in the country.

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The German health care system is in very good condition. Everyone who needs medical or nursing help gets it and we all enjoy comprehensive health insurance coverage. Nevertheless, there are areas, such as nursing care, in which we need to further develop our healthcare system in a future-oriented way. This is one of the tasks of the Federal Ministry of Health.

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NYX Professional Make Up

NYX Professional Makeup is above all one thing: colorful, loud and passionate! The LA-based makeup brand stands for equality and diversity with its colorful personality. With the brand purpose "Proud Allies for All" NYX Professional Makeup is committed to a global network of allied allies, so that everyone gets the support they need. "Ally" means a person who supports the LGBTQIA+ community and stands up for them at all times.

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Berliner Sparkasse

Ever since it was founded in 1818, Berliner Sparkasse has fulfilled its public mandate. In addition to its conventional tasks such as providing the public with financial services, encouraging saving and promoting business, the focus on public welfare is at the heart of its activities. A key part of this is social commitment. For example, the Berliner Sparkasse supports a wide range of projects.

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Embassy of the State of Israel

Also this year the embassy of the State of Israel in Berlin is part of the Festival of Lights. An illumination with a collage on cultural Israel will illuminate the facade of the Berlin State Opera on Bebelplatz in the year of the 55th anniversary of German-Israeli diplomatic relations # IL55DE.

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Stromnetz Berlin

As the capital's network operator, Stromnetz Berlin supplies around 2.4 million household and commercial customers with energy. With a distribution network of over 35,000 km, the company ensures a secure and reliable power supply for Berlin. To support the city in the energy transition, Stromnetz Berlin is already working on innovative smart grid solutions for tomorrow's intelligent energy supply.

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Museum of Natural History

The projection on the façade is not the only way to immerse yourself in the interior of the Museum of Natural History; numerous events also make the exciting world of research and science around nature a real experience. Highlights are the Night of the Open Doors, the Food Market and the Children's Festival during the autumn holidays. You can find out more about this and the cooperation with Berliner Sparkasse here:

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WBM. BERLIN. URBAN. MITTENDRIN. We, the WBM Wohnungsbaugesellschaft Berlin-Mitte mbH, are the housing association for urban Berlin and stand for high-quality existing and urban development in dialogue. We manage the holdings entrusted to us and our projects responsibly and develop sustainable, modern, complex residential and commercial districts together with the municipal society. We create space for a diverse, livable Berlin. Our portfolio comprises more than 31,000 rental apartments and commercial space of more than 285,000 square meters. We are the state-owned housing company with the highest proportion of commercial space. Through new construction and purchase, we want to grow to around 39,000 residential units by 2026.

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Microsoft is the world's leading producer of standard software, services and solutions. Our mission is to empower every person and every business on the planet to achieve more. Security and reliability, innovation and integration, and openness and interoperability are at the heart of the development of all Microsoft products. Here: there is an overview of the company with the Microsoft Fast Facts. More information about Microsoft Berlin can be found here:

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BUND (Friends of the Earth Germany) is committed to protecting nature and the environment - so that our earth remains habitable for all who live on it. As one of the largest environmental associations in Germany, we are committed to ecological agriculture, healthy food, the protection of our climate, and the expansion of renewable energy, as well as the protection of all our endangered species, forests, and water.”

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The integrated overall research programme of the Federal Ministry of Transport and Digital Infrastructure comprises various individual programmes and larger innovative individual projects. The BMVI's departmental research covers all areas of mobility and transport. In order to secure sustainable energy supplies, the BMVI is also heavily involved in the "National Hydrogen and Fuel Cell Technology Innovation Programme".

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The Federal Press Office informs citizens as well as newspapers and radios about important information from the government. In addition, the Press Office is collecting political news from all over the world for the Federal Government. The Office currently has 450 employees.

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The Federal Ministry for Economic Cooperation and Development is committed to combating poverty, promoting peace, freedom, democracy and human rights, and preserving the environment and natural resources. The current focus is on close cooperation with Africa. This year's projection motifs illustrate the goal of shaping globalisation fairly - for Germany, for Europe and worldwide.

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The German Finance Ministry shines for Europe as the EU finance ministers come together in Berlin for the informal ECOFIN meeting during Germany’s Presidency of the Council of the European Union. Seventy-five years after the end of the Second World War and 30 years after German reunification, the illuminated work of art projected onto the front of the Detlev Rohwedder Building sends out a clear message: the EU is a strong community of shared values. The light installation showcases one of the great achievements of European integration: the euro. A colourful collage of euro coins tells stories from different European countries, symbolising both European diversity and European unity. Today, the euro is legal tender for about 340 million people. This fits in with the motto of this year’s Festival of Lights: Together we shine!

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Federal Foreign Office

The Federal Foreign Office, with its offices in Berlin and Bonn and its network of around 230 missions abroad, cultivates Germany's relations with other states and with intergovernmental and supranational organisations. This is not just a matter of political contacts between governments and parliaments. Germany and its society are increasingly networked internationally. The Federal Foreign Office therefore promotes an intensive exchange with the world in business, culture, science and technology, the environment, development issues and many other areas.

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Embassy of Canada to Germany, in Berlin

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US Embassy

Also in the 16th edition of Festival of Lights the Embassy of the United States of America is participating with a projection on the backside of the building. The embassy is taking part for the 10th time in a row and became a long term partnership located between Potsdamer Platz and the Brandenburg Gate.

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Follow in the footsteps of the brothers Alexander and Wilhelm von Humboldt! The video animation on the modern east façade of Alexander von Humboldt's 250th birthday takes you on a journey through his life and work and illuminates his central statement "All is Interaction". And inspired by Wilhelm von Humboldt, the universe of language opens up on the west façade: In his view, this is the essential key to the experience and order of the world.

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Deutsche Rentenversicherung Bund

The Deutsche Rentenversicherung Bund is one of the largest employers in Berlin. More than 24,300 employees are always committed to the legal task and accompany employees from the beginning of their working life to retirement age, without self-interest. The largest pension insurance provider in Germany is a service provider on behalf of the state for around 33 million insured persons and pensioners.

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Rundfunk Berlin-Brandenburg is the joint state broadcasting corporation of the states of Berlin and Brandenburg. rbb operates six radio channels - rbb 88. 8, Antenne Brandenburg, Fritz, Inforadio, Radioeins and rbbKultur - as well as regular programmes in Lower Sorbian, the third television channel rbb Fernsehen with its own teletext service rbbtext and an extensive online service rbb online. rbb participates in the satellite channels 3sat, ARTE, KI. KA and PHOENIX as well as in ARD Digital and also contributes to the ARD joint programme Erstes Deutsches Fernsehen with programmes such as Kontraste, Tatort and Polizeiruf 110.

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Hotel Adlon Kempinski

A LIVING LEGEND IN THE VERY HEART OF BERLIN – HOTEL ADLON KEMPINSKI BERLIN Welcome to the Hotel Adlon Kempinski, located in the heart of the vibrant city of Berlin. ​In our 20th anniversary we are proud to offer you an extensive range of five-star services to ensure your visit to Berlin is a trip to remember, from incredible city tours to luxury limousine and concierge services – we will go the extra mile to meet every one of your expectations.​ Unter den Linden 77, 10117 Berlin, Telephone: +49 (0)30 22610

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Hotel de Rome

The Hotel de Rome is located on the historic Bebelplatz and is one of the most prestigious luxury hotels in Berlin. Once the headquarters of the renowned Dresdner Bank, the 19th century building is now a meeting place for tradition and stylish modernity.

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Media Partners 2020:

104.6 RTL

The best-known and oldest broadcast by 104.6 RTL is the morning show "Arno und die Morgencrew". In contrast to the rest of the programme, the programme has a comparatively high proportion of words, consisting mainly of comedy content. In addition, there are news programmes that are broadcast every half hour. Traffic reports and weather reports are rebroadcast every 10 minutes in the morning. The early morning programme has been moderated by Arno Müller, who is also the programme director of the channel, since the start of the programme. In 2014 and 2016, "Arno und die Morgencrew" was awarded the German Radio Prize for the best morning programme in Germany.

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Berliner Zeitung

Die Berliner Zeitung veröffentlicht, was Hauptstädter und Brandenburger wissen müssen. Berlins größte Abonnement-Zeitung informiert täglich 325.000 Leser. Ihre Redakteure liefern kompetente Analysen, wichtige Hintergründe und sorgfältig recherchierte Reportagen. Nachrichten aus den Ressorts Politik, Wirtschaft, Sport, Panorama, Kultur, Wissen, Digital, Gesundheit, Auto, Reise und Karriere werden seriös, spannend und lesernah aufbereitet. Der Kulturkalender bietet Berichte und Termine aus den Rubriken Film, Kunst, Musik und Bühne auf einen Blick.

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Cooperation Partners 2020:

Excire | Photo competition partner

Excire Foto is a powerful app designed for easy photo management and quick content-based browsing. Numerous smart features help you get organized and find the photos you are looking for. Using Excire Foto is not only fun, but also saves you time that can be better spent for creative photography.

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BMB Gruppe | gastronomy partner

The BMB Group offers a wide range of individual locations. Every gastronomy has its very special charm: from the Bavarian beer garden, to the Italian trattoria, to the Skylounge, we have the right format for every occasion. We love and live the colourful diversity that is reflected in our restaurants. In 2020, 24 restaurants and the event brand GENUSSKOMBINAT belong to the group.

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Messenger | Logistics partner

messenger is a courier service centre with 5 offices in Berlin, Potsdam, Leipzig, Dresden and Munich. We bring shippers and freelance couriers together. Our core competencies are in the areas of city couriers, overnight express, international shipment of goods and documents, warehousing and customer-specific logistics solutions. For us, service means delivering services that are of service to people – to shippers as well as to society. A customer-oriented, high-quality and sustainable orientation of all mediated services at reasonable prices is particularly important to us.

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STARCAR | Mobility Partner

Whether a small car for the city, a limousine for special occasions or a van for your own move - STARCAR offers the right vehicle for every occasion at va ery affordable price at over 30 of its own and numerous partner stations. As one of the largest and multiple award-winning car rental companies in Germany, we are pleased to be the mobility partner of the Festival of Lights this year and to enable special moments with our specials in the Berlin area!

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NIU | Mobility Partner

NIU is proud to make the event team mobile together with E-Roller Berlin and Heinz Hammer. For the next few days they will be on the road with Europe's most popular electric scooter, which has a Bosch motor and Panasonic lithium battery cells as well as a smartphone app, cruise control and alarm system. The Panasonic lithium-ion battery can be charged at a household socket. The intelligent EBS system returns the energy to the battery every time you brake, increasing the vehicle's range by approx. 7%.

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Help e.V.

Since 1981 Help – Hilfe zur Selbsthilfe e. V. People in need worldwide, regardless of origin or belief. Help looks where people don’t have the essentials for life, where they are on the run or where their future is at risk. Based on the principle of “help for self-help”, the organisation provides emergency aid in the event of disasters and supports people in developing countries in overcoming poverty and hunger in a sustainable way. Help’s aid projects reach more than 4 million people.

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„We know Berlin.“ In accordance to the motto the Berlin tourism and congress GmbH, which acts under the name visitBerlin, rushes around since 1993 for the tourism and congress metropolis Berlin. With new ideas they accompany visitors and residents through the diversity of Berlin and establish Berlin sustainably as one of the most attractive destinations worldwide.

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Friends of Berlin e.V.

Friends of Berlin connects Berliners and Berlin friends, artists and art sponsors from all over the world. Together they create a platform to bring innovative ideas and formats to Berlin, which inspire and invite to a visit to Berlin. The focus is on art and intercultural exchange, on supporting artists and international art projects.

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LightSeeing Partners 2020:

City Circle

Branch of DB Regio Bus Ost GmbH DB Regio Bus Ost GmbH with its divisions City Circle and BEX Charter is a bus company specialized in sightseeing tours in Berlin and Potsdam as well as bus rentals. The yellow-magenta City Circle sightseeing buses and the light-grey coaches of BEX Charter have become an integral part of Berlin's streetscape and are synonymous with comfortable bus travel and exciting city tours at a fair price-performance ratio. City Circle, which emerged from the traditional company Severin + Kühn Berliner Stadtrundfahrt, has been a partner for the implementation of the Lightliner tours since the first Festival of Lights in 2005.


BEX - Bayern Express & P. Kühn Berlin GmbH - is a bus company specialising in sightseeing tours and bus rental in Berlin and Potsdam. Of course we are also on the road for you all over Germany and Europe. BEX has long since become a Berlin institution. The bus company BEX has been successfully active in bus rental in Berlin, in bus logistics and in all other areas of the bus business for over 60 years. Our light grey charter buses and yellow sightseeing buses have become an integral part of the street scene and are synonymous with comfortable bus tours and exciting city tours at a fair price-performance ratio.

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BikeTaxi is the largest German bicycle taxi company with over 50 modern bicycle rickshaws. The company was founded in 2002 and is based in Berlin. The cabins of the vehicles are advertised by advertising partners and used for promotion and events of various kinds. More than half of the BikeTaxis have a small and quiet electric auxiliary motor. All vehicles are insured and have the necessary approvals.

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Top Tour Sightseeing

Discover Berlin by bus with 21 stops at the most beautiful sightseeings. You can hop on and off every 15 minutes at different station and enjoy a smooth connection on your discovery tour through Berlin. Daily from 9:15 am, from 12€. 15 languages via headphone.

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Why shouldn't you fill your free time with unique experiences? We invite you to experience a retrospective with us. In our elegant electric coaches we will take you through the city or into the countryside. We show you the familiar and the unknown. Discover the most beautiful places in the city on private tours from a new perspective and at a slower pace. Our chauffeurs are proud to be allowed to show you the city in stylish uniform of the Gründerzeit.

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Beverly Cars

On the 16th Festival of Lights offers you Limousine030 a unique experience – the LightSeeing tour. From 11. up to 20. In September, you can drive in one of our elegant stretch sedans or with the stretch lobster through the brightly lit city centre of Berlin and see the most beautiful light artworks of the Festival of Lights. On our one-hour tour we will of course also set up a photo stop for you. On the two-hour tours you have the opportunity to stop for a photo at any time. Our tour starts at Alexanderplatz and ends at the Berlin City Hall. Book now our unbeatable offer, because the quota is limited and always quickly out of stock.

Air Service Berlin

The Pilots of air service Berlin are excited to take off with Berlinfans and tourists from all over the world. Either with our significant red helicopter or with our spectacular balloon at check point Charlie, those fascinating high flights will be unforgettable moments. The Helicopter flights lead either directly to the city center of Berlin, show a beautiful view thru the skyline of Berlin or lead to the very east of Berlin until the awesome brandenburgian Strausberg.

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Berlin Sehenswert

Berlin presents itself for the 16th time. Festival of Lights again from its bright, colorful side. A very special experience, especially in this special year! Great illuminations amaze us every evening. Good reasons to look at Berlin in peace, competently and comprehensibly explained and entertainingly framed with small stories and funny anecdotes. I am happy to be at your disposal as a genuine Berlin city guide and take you with me as a light walker, every evening on very special city walks through brightly illuminated Berlin.

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Technics and Production Partners 2020:

Berliner Dom | prio Event Management GmbH | Micheli Assekuranz e.K. | Slowakisches Institut in Berlin | Museum & Location | Rathaus Schöneberg | Bezirksamt Lichtenberg | Vertretung des Landes Rheinland-Pfalz | Bezirksmuseum Marzahn | Centre Français de Berlin GmbH, gemeinnützig/ Gemeinschaftsgarten Rote Beete | E-Roller Berlin | Elisabethkirche | Evangelische Kirchengemeinde EmmausÖlberg | Galerie Zandi | Hallen am Borsigturm | Humboldt Universität zu Berlin | Mercedes Autohaus Heinz Hammer | Messe Berlin | Muddastadt GmbH | Museum Berggrün | Neukölln Arcaden | Rathaus Center Pankow | Sammlung Scharf-Gerstenberg | St. Hedwigs-Kathedrale | Schloss Köpenick | Spreespeicher | Staatsoper | Stiftung Preussische Schlösser und Gärten Berlin-Brandenburg | Tchoban Foundation | Tempelhofer Hafen | Wirtschaftsförderung des Bezirksamtes Marzahn-Hellersdorf | WBG „Wendenschloß“ eG | Wohnungsbaugenossenschaft „Amtsfeld“ eG Wohnungsgenossenschaft | Altglienicke eG | Wohnungsbaugenossenschaft DPF eG | Wohnungsgenossenschaft Johannisthal eG | Wohnungsbaugenossenschaft „Köpenick Nord“ eG | Wohnungsgenossenschaft „Treptow-Süd“ eG | Beamtenwohnungsverein zu Köpenick eG