{"id":56620,"date":"2025-09-23T20:05:37","date_gmt":"2025-09-23T18:05:37","guid":{"rendered":"https:\/\/festival-of-lights.de\/?page_id=56620"},"modified":"2025-10-16T14:49:10","modified_gmt":"2025-10-16T12:49:10","slug":"kadewe","status":"publish","type":"page","link":"https:\/\/festival-of-lights.de\/en\/programme-2025\/kadewe\/","title":{"rendered":"KaDeWe"},"content":{"rendered":"<section class=\"module-spacer bg-bg-darkBlue pt-10 md:pt-14 xl:pt-20\">\n<\/section>\n\n<section class=\"bg-bg-darkBlue text-text-default\">\n  <div class=\"px-xs py-md text-headline dark:!bg-transparent\">\n    <div class=\"mx-auto max-w-screen-lg text-center aniMe\">\n      <h1 class='grayscale-overlay relative headline-element align-left text-h3 md:text-h2 xl:text-h1'>\n    \n    <span class='relative align-left text-h3 md:text-h2 xl:text-h1'>\n    <span class='absolute top-0 left-0 z-0 -translate-x-1\/2 -translate-y-1\/2 light w-[300px] h-[300px]'>\n    <svg class='w-full h-full ' xmlns='http:\/\/www.w3.org\/2000\/svg' width='542' height='542' viewBox='0 0 542 542' fill='none'>\n      <g filter='url(#filter0_f_569_1018)'>\n        <circle cx='271' cy='271' r='121' fill='#9AE8FF' fill-opacity='0.5'\/>\n      <\/g>\n      <defs>\n        <filter id='filter0_f_569_1018' x='0' y='0' width='542' height='542' filterUnits='userSpaceOnUse' color-interpolation-filters='sRGB'>\n          <feFlood flood-opacity='0' result='BackgroundImageFix'\/>\n          <feBlend mode='normal' in='SourceGraphic' in2='BackgroundImageFix' result='shape'\/>\n          <feGaussianBlur stdDeviation='75' result='effect1_foregroundBlur_569_1018'\/>\n        <\/filter>\n      <\/defs>\n    <\/svg>\n  <\/span>\n    30. KaDeWe<\/span>\n    <\/h1>    <\/div>\n          <div class=\"flex flex-wrap gap-2 justify-center mx-auto mt-4 max-w-screen-lg lg:gap-4 lg:mt-6 aniMe\">\n                        <\/div>\n      <\/div>\n<\/section>\n\n<section class=\"text-image bg-bg-darkBlue text-text-default\">\n    <div class=\"dark:!text-white dark:!bg-transparent\">\n        <div class=\"container mx-auto max-w-screen-xl px-xs py-md text-image\">\n            <div class=\"mx-auto items-center grid text-copy md:grid-cols-2 gap-x-10 align-left\">\n                                    <div class=\"relative aniMe order-1 mt-4 md:mt-8\"> \n                        <div class=\"relative hp-player aspect-video grayscale-mask\">\n                            <iframe class=\"z-[1050] grayscale-overlay lazyVideo\" data-src=\"\/\/www.youtube-nocookie.com\/embed\/Z1CHltgodbE?rel=0&#038;controls=0&#038;showinfo=0\" frameborder=\"0\" allowfullscreen allowtransparency>\n                            <\/iframe>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"text-image__col1 py-4 lg:py-10 aniMe flex flex-col left\">\n                    <h3 class='grayscale-overlay relative headline-element align-left mb-4 md:mb-8'>\n    \n    <span class='relative align-left mb-4 md:mb-8'>\n    <span class='absolute top-0 left-0 z-0 -translate-x-1\/2 -translate-y-1\/2 light w-[300px] h-[300px]'>\n    <svg class='w-full h-full ' xmlns='http:\/\/www.w3.org\/2000\/svg' width='542' height='542' viewBox='0 0 542 542' fill='none'>\n      <g filter='url(#filter0_f_569_1018)'>\n        <circle cx='271' cy='271' r='121' fill='#9AE8FF' fill-opacity='0.5'\/>\n      <\/g>\n      <defs>\n        <filter id='filter0_f_569_1018' x='0' y='0' width='542' height='542' filterUnits='userSpaceOnUse' color-interpolation-filters='sRGB'>\n          <feFlood flood-opacity='0' result='BackgroundImageFix'\/>\n          <feBlend mode='normal' in='SourceGraphic' in2='BackgroundImageFix' result='shape'\/>\n          <feGaussianBlur stdDeviation='75' result='effect1_foregroundBlur_569_1018'\/>\n        <\/filter>\n      <\/defs>\n    <\/svg>\n  <\/span>\n    3D video mapping<\/span>\n    <\/h3><div class='text-element align-left '><p><em><span style=\"color: #00ccff;\">Show Loop approx. 4 minutes<\/span><\/em><\/p>\n<p>For over a century, KaDeWe has defined style and desire \u2013 a true icon of Berlin\u2019s City West. As part of this year\u2019s Festival of Lights, the fa\u00e7ade on Tauentzienstra\u00dfe becomes a stage: a contemporary light installation brings the historic department store to life in collaboration with Armani Beauty.<\/p>\n<p>Inspired by the fragrance S\u00ec, the installation celebrates self-determination, inner strength, and modern femininity. Under the motto \u201cS\u00ec to Myself\u201d, the message of freedom and elegance is made tangible through light, color, and movement.<\/p>\n<\/div>        <a target=\"\" href=\"https:\/\/festival-of-lights.de\/en\/programm-2025\/relative-berlin\/\" class=\"flex items-center gap-xs btn-primary mt-10 z-[999999]\">\n            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"23\" height=\"16\" viewBox=\"0 0 23 16\" fill=\"none\">\n                <path class=\"transition duration-300 ease-in-out\" d=\"M21.8863 8.70711C22.2769 8.31658 22.2769 7.68342 21.8863 7.29289L15.5224 0.928932C15.1318 0.538408 14.4987 0.538408 14.1082 0.928932C13.7176 1.31946 13.7176 1.95262 14.1082 2.34315L19.765 8L14.1082 13.6569C13.7176 14.0474 13.7176 14.6805 14.1082 15.0711C14.4987 15.4616 15.1318 15.4616 15.5224 15.0711L21.8863 8.70711ZM0 9H21.1792V7H0V9Z\" fill=\"black\"\/>\n            <\/svg>\n            MORE ABOUT RELATIVE.BERLIN        <\/a>\n                        <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"module-spacer bg-bg-darkBlue pt-5 md:pt-7 xl:pt-10\">\n<\/section>\n\n\n<section class=\"bg-bg-darkBlue text-text-default\">\n    <div class=\"dark:!bg-transparent\">\n                    <div class=\"flex flex-col items-center justify-center mx-auto md:flex-row gap-y-12 md:gap-y-0 gap-x-12 lg:gap-x-16 xl:gap-x-20 max-w-content pb-md lg:pb-2xl\">\n                                                    <a target=\"\" href=\"https:\/\/maps.app.goo.gl\/pR7FuYzP25DRKjXr5\">\n                                        <div class=\"aniMe icon flex flex-col  items-center justify-center text-center h-full md:h-[90px]\"> \n                            <div class=\"w-full h-full\">\n                                <img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/festival-of-lights.de\/wp-content\/uploads\/2023\/09\/icon_where.png\" class=\"z-10 grayscale-overlay object-contain w-full h-full\" alt=\"\" srcset=\"https:\/\/festival-of-lights.de\/wp-content\/uploads\/2023\/09\/icon_where.png 200w, https:\/\/festival-of-lights.de\/wp-content\/uploads\/2023\/09\/icon_where-150x150.png 150w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/> \n                            <\/div>\n                                                            <span class=\" text-xl font-bold icon-text-default icon mt-6  icon__btn \">KaDeWe &#8211; Kaufhaus des Westens, Tauentzienstra\u00dfe 21-24, 10789 Berlin<\/span>\n                                                    <\/div>\n                                    <\/a>\n                                                                        <div class=\"aniMe icon flex flex-col  items-center justify-center text-center h-full md:h-[90px]\"> \n                            <div class=\"w-full h-full\">\n                                 \n                            <\/div>\n                                                    <\/div>\n                                            <\/div>\n        \n    <\/div>\n<\/section>\n\n<section class=\"bg-bg-darkBlue text-text-default\">\n  <div class=\"px-xs text-paragraph py-md text-copy dark:!bg-transparent\">\n          <div class=\"mx-auto max-w-screen-md\">\n        <div class='text-element align-left aniMe'><p><strong>PLEASE NOTE<\/strong><\/p>\n<p><em>You are welcome to photograph this installation for personal use. However, we would like to inform you that commercial use of photos and videos of the installation without our permission is strictly prohibited. Thank you for your understanding.<\/em><\/p>\n<\/div>        \n            <\/div> <!-- end max-w-screen container -->\n    <\/div>\n<\/section>\n\n<section class=\"text-image bg-bg-darkBlue text-text-default\">\n    <div class=\"dark:!text-white dark:!bg-transparent\">\n        <div class=\"container mx-auto max-w-screen-xl px-xs py-md text-image\">\n            <div class=\"mx-auto items-center grid text-copy md:grid-cols-2 gap-x-10 align-left\">\n                                    <div class=\"text-image__image aniMe grayscale-mask relative mb-0 order-2 md:order-[unset] mt-4 md:mt-8\"> \n                                            <\/div>                 <div class=\"text-image__col1 py-4 lg:py-10 aniMe flex flex-col right\">\n                    <div class='text-element align-left '><\/div>        <a target=\"\" href=\"https:\/\/festival-of-lights.de\/de\/programm-2025\/\" class=\"flex items-center gap-xs btn-primary mt-10 z-[999999]\">\n            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"23\" height=\"16\" viewBox=\"0 0 23 16\" fill=\"none\">\n                <path class=\"transition duration-300 ease-in-out\" d=\"M21.8863 8.70711C22.2769 8.31658 22.2769 7.68342 21.8863 7.29289L15.5224 0.928932C15.1318 0.538408 14.4987 0.538408 14.1082 0.928932C13.7176 1.31946 13.7176 1.95262 14.1082 2.34315L19.765 8L14.1082 13.6569C13.7176 14.0474 13.7176 14.6805 14.1082 15.0711C14.4987 15.4616 15.1318 15.4616 15.5224 15.0711L21.8863 8.70711ZM0 9H21.1792V7H0V9Z\" fill=\"black\"\/>\n            <\/svg>\n            BACK TO THE PROGRAM 2025        <\/a>\n                        <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":8,"featured_media":0,"parent":54347,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-56620","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - 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